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Latin America (LATAM)
Market sizing

Jun 24, 2020
3 min

Is it Safe?

As the pandemic continues to unfold, having a clear understanding of the views of customers, employees and suppliers is crucial.

17 views0 comments

KevinS

Oct 1, 2019
3 min

Online research in Latin America

An online project in Peru demonstrates the value of local understanding and adaptation to get the most from international market research

27 views0 comments

KevinS

Mar 22, 2019
3 min

Market Sizing Approaches and Benefits

In this article we look at market sizing and how this understanding benefits organisations. As organisations grow, it increasingly...

169 views0 comments

KevinS

Feb 20, 2019
4 min

Writing a Good Market Research Brief

A clear market research brief is the foundation for a successful project. Research companies use the brief to understand what is needed...

1,441 views

Five Steps for Effective Market Research

KevinS

Feb 14, 2019
4 min

Five Steps for Effective Market Research

Email and the internet have enabled us to reach people far easier than ever before and is helping make market research more accessible in...

243 views

Market Research Challenges and Opportunities within Latin America (LATAM)

KevinS

Feb 6, 2019
3 min

Market Research Challenges and Opportunities within Latin America (LATAM)

LATAM is a highly dynamic region that presents both challenges and opportunities for businesses and market research. In this article we...

357 views

Desk Research - a Vital Part of an Effective Market Research Strategy

KevinS

Feb 1, 2019
3 min

Desk Research - a Vital Part of an Effective Market Research Strategy

In this article, we take a look at desk research (a.k.a. secondary research) and why it can be a valuable part of an effective market...

1,161 views

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ES

PT

Is it Safe?

Online research in Latin America

Market Sizing Approaches and Benefits

Writing a Good Market Research Brief

Five Steps for Effective Market Research

Market Research Challenges and Opportunities within Latin America (LATAM)

Desk Research - a Vital Part of an Effective Market Research Strategy