Business Insights & Tips

KevinS

Bad Debts: Recognising and Resolving

Bad debts are a reality of business. Fortunately, we have only had one negative experience in our eight years of operation... so far....

4,467 views

KevinS

Writing a Good Market Research Brief

A clear market research brief is the foundation for a successful project. Research companies use the brief to understand what is needed...

5,904 views

KevinS

Five Steps for Effective Market Research

Email and the internet have enabled us to reach people far easier than ever before and is helping make market research more accessible in...

1,588 views

KevinS

Market Research Challenges and Opportunities within Latin America (LATAM)

LATAM is a highly dynamic region that presents both challenges and opportunities for businesses and market research. In this article we...

616 views

KevinS

Desk Research - a Vital Part of an Effective Market Research Strategy

In this article, we take a look at desk research (a.k.a. secondary research) and why it can be a valuable part of an effective market...

5,773 views