ABOUT

 
Advantage is a full service research company founded in the UK, with a sister company in Peru. 

We help companies who want to grow their business in Latin America gather high-quality and in-depth market insights about this dynamic and historically difficult to research market.
 
Not just for Latin America. Our roots are in the UK and we deliver  market and competitor analysis and market research in Europe and other parts of the world.   

 

The guiding principle for Advantage was to provide high-value, cost effective market research and insight solutions by meeting clients' needs through a combination of in-house services and those offered by a network of proven partners.  

Kevin Simmonds

Managing Director

A career researcher with over twenty five years' experience including both agency and international client side market research roles.  

Maria Jesus Alfaro

LATAM Research Manager

Maria Jesus is a bi-lingual researcher with over ten years' experience in urban, social and commercial topics.  

Samantha
May
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Marketing Executive

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Giancarlo Terrazas

Research Manager Peru

Giancarlo has over ten years' experience in customer service, qualitative and quantitative research. Fluent in Spanish and English.  

 
The guiding principle for Advantage was to provide high-value, cost effective market research and insight solutions by meeting clients' needs through a combination of in-house services and those offered by a network of proven partners.  We are present in both the UK and Peru and work with trusted local partners to deliver consistency and quality in all parts of Latin America.  

With our approach, clients benefit from:

  • Senior involvement throughout all stages of the project. 

  • A proven model of trusted network partners.

  • Experts teams created (specific skills sets and geographical coverage) to meet the needs of each client, with out the large agency overhead cost or constraint.

  • Confidence that our solution and delivery is tailored to their specific needs.

  • A cost effective solution due to low overheads and agile practices. 

  • Tailored support: flexibility to meet your needs as a consultant, an outsourced market research manager or a full service research agency. 

 

Advantage Market Intelligence Ltd combines the agility and personal touch of a consultancy with the experience and capabilities of a much larger agency to be able to deliver projects of any size and complexity.  

Four core values guide our operations in the UK, in Peru and with our local country partners. 

 
RESEARCH THAT ADDS VALUE
  • Intelligence that gives you a competitive advantage.

  • We invest time to understand your needs to be able to recommend the right solution.

  • Expert insight support that improves decision making, reduces risk and increases your profitability. 

INTERNATIONAL CAPABILITIES
  • A unique position, combining strong in-house capabilities with those of a network of specialists and local partners.

  • Track record of adding value in a diverse range of organisations.

  • Client side and agency experience means we understand your needs and also project practicalities.

TRANSPARENT WORKING
  • We will not promise what we can't deliver. 

  • We respect customer relationships, ours and yours.

  • We operate in full compliance with industry codes of conduct and legal requirements, without exception. 

  • Partners are selected based on trust and capabilities, not on commission.

  • We will tell you if a project is not going to plan and the required corrective actions.

TAILORED FOR YOU
  • Flexible methodologies.

  • Expert support when, where and how you need it

  • Scalable solutions to fit budget and time constraints 

  • The right solution at the right price.

© Advantage Market Intelligence Ltd.

14 Park Row

Nottingham

Nottinghamshire

NG1 6GR

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